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Marketing
Guided Discovery - From Content Chaos to Customer Commitment
Transform your scattered expertise into a structured, interactive journey that builds trust and turns curious explorers into devoted customers.
Michael Hanes
Marketing
The Lead Magnet is Dead. Long Live Guided Discovery.
The Lead Magnet is Dead.
Michael Hanes
Marketing
The 70% Stat That Proves Your Content Strategy is Obsolete (And the "Netflix" Model That Replaces It)
B2B buyer behavior has fundamentally shifted from "hunting and pecking" to "bingeing." Is your marketing infrastructure ready for the new reality?
Michael Hanes
Marketing
Stop Sending Your Followers to a "List of Links."
Transform your scattered expertise into a structured, interactive journey that builds trust and turns curious explorers into devoted customers.
Michael Hanes
Marketing
Interactive Storytelling
Engage your audience with ScoutAbout.
Michael Hanes
Marketing
10 Innovative Ways to Leverage ScoutAbout for Experiential Marketing
Experiential marketing allows brands to immerse their customers in unique experiences that go beyond traditional advertising
